PWSA Core Purposes:

Raising the Standard of Discourse: We aim to elevate the quality of discussions surrounding professional wrestling, ensuring that all perspectives are critically examined and respected.

• Increasing Visibility Across Multiple Spaces: We strive to enhance the presence of professional wrestling scholarship within academic, media, business, and fan communities, establishing PWSA as a credible voice in the field.

• Encouraging Serious Engagement: We work to ensure that professional wrestling is taken seriously as a subject of study, fostering an environment where rigorous research and analysis are valued.

• Research Advancement:  We identify emerging areas within the realm of professional wrestling that require further research and actively stimulate such inquiries.

• Innovative Teaching: We encourage and promote creative approaches to teaching wrestling as forms of art, culture, business, social commentary, and more.

• Collaboration & Networking: We facilitate professional cooperation and knowledge sharing among members.

• Events & Idea Exchange: Organize meetings, gatherings, and other external-facing programming to share findings, foster dialogue, and the exchange of ideas.

Dr. Tunisha Singleton is a media psychologist and engagement architect who transforms audience behavior into brand breakthroughs. With a Ph.D. in Media Psychology and 15+ years of blended experience, she brings a rare blend of science, strategy, and swagger to the world of sports, entertainment, and digital media.

Her bold, insight-driven approach has powered major campaigns for the Peabody Awards, Warner Media, Games for Change, and the NHL. As a recognized authority in fandom and consumer behavior, Dr. T has been featured in prestigious publications such as Vogue, New Humanist, Covers, and The Athletic, highlighting her expertise in messaging strategy and audience engagement. She’s also the creator of the FanX360™ Model and founder of FanX Unlimited, a next-gen consultancy reshaping how brands connect with their communities.

As Board President of the Black Girl Hockey Club (BGHC), a non-profit dedicated to empowering Black women on and off the ice in hockey, and President of Pro Wrestling Studies Association (PWSA), a community of academic scholars and applied practitioners advancing the critical study and thought surrounding pro wrestling, Dr. T was also distinguishably honored as a Salzburg Global Fellow in 2024 for her continuation of fostering the exchange of new ideas and best practices worldwide. Dr. T also teaches at UNLV, Howard University, and Fielding Graduate University. Whether she’s on stage or behind the scenes, she delivers fan-first strategy with fearless energy, cultural fluency, and a no-BS mindset that moves audiences and markets alike.

Gwen Lombard received her BFA in Creative Writing from the University of Maine at Farmington, and has been a pro wrestling fan nearly her whole life. During her previous experience as a co-editor for the literary anthology The River, she maintained weekly posts recapping the week’s happenings in the wrestling industry.